ISO 10002:2018
QUALITY MANAGEMENT – CUSTOMER SATISFACTION STANDARD

ISO 10002:2018 – Customer Satisfaction and Complaints Management

ISO 10002:2018 is an international standard specifically focused on quality management related to customer satisfaction. This standard provides guidelines for establishing, managing, and improving an effective complaints-handling process, which is essential for any organization looking to build strong, long-term relationships with customers..

 

ISO 10002:2018 is applicable to all types of organizations, regardless of size or sector, and is designed to be compatible with other quality management standards, such as ISO 9001. It helps organizations turn complaints into valuable insights, enabling them to identify root causes of dissatisfaction and take corrective actions. This standard promotes a customer-focused approach, essential for maintaining brand reputation, building loyalty, and fostering customer trust.

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Benefits of ISO 10002:2018 Certification:

By implementing ISO 10002, organizations can demonstrate their commitment to handling customer feedback professionally, resolving complaints efficiently, and continually improving their service quality

Improved Customer Satisfaction
ISO 10002 enables organizations to respond to customer complaints quickly and effectively. By providing clear guidelines for managing complaints, the standard helps businesses resolve issues to the satisfaction of the customer, leading to improved relationships and loyalty.

Enhanced Reputation and Brand Image
Organizations that demonstrate a strong commitment to customer service by handling complaints professionally can boost their reputation. By achieving ISO 10002 certification, businesses show customers that they value feedback and are committed to improvement, which positively impacts the brand image.

Insightful Feedback and Continuous Improvement
A structured complaints-handling process allows organizations to gather valuable insights from customer feedback. Analyzing complaints can highlight recurring issues, helping organizations identify areas for improvement and ultimately improve their products, services, or processes.

Competitive Advantage and Customer Trust
ISO 10002 certification sets an organization apart in a competitive market by showing customers and partners that the organization is dedicated to managing customer satisfaction. This trust can enhance customer retention rates and attract new clients.

Compliance with Legal and Regulatory Requirements
Some industries and regions may have legal requirements regarding customer complaint management. ISO 10002 can help organizations meet these obligations while adhering to internationally recognized standards.

 

Reduced Operational Costs
By addressing and resolving complaints efficiently, organizations can reduce the costs associated with customer retention and operational disruptions. An effective complaints process minimizes repeat issues, which helps save time, resources, and money in the long run.

Requirements for Implementing ISO 10002:2018

ISO 10002:2018 empowers organizations to manage customer complaints efficiently, ensuring that they not only resolve issues but also use customer feedback to drive improvements. With this customer satisfaction standard, businesses can strengthen their reputation, improve service quality, and foster trust, ultimately setting themselves apart in today’s competitive market.

Achieving ISO 10002 certification involves implementing a structured framework for complaints management, which includes:

  1. Commitment from Top Management
    Leadership must be committed to implementing and maintaining a customer-focused complaints-handling process. This involves setting clear objectives for customer satisfaction, providing the necessary resources, and regularly reviewing performance.
  2. Establishing Complaints-Handling Policies
    Organizations must create a documented policy that outlines their commitment to managing complaints. This policy should be communicated to all employees and made available to customers, demonstrating the organization’s dedication to resolving complaints fairly and effectively.
  3. Defining Responsibilities and Authority
    It’s essential to designate roles and responsibilities for employees involved in the complaints-handling process. Defining accountability ensures that each complaint is addressed in a timely and effective manner.
  4. Complaints Management Process
    Organizations should establish a clear, accessible process for handling complaints. This process includes receiving, recording, evaluating, and addressing complaints, as well as providing feedback to the customer. The process should be simple, user-friendly, and designed to encourage customers to share their concerns.
  5. Root Cause Analysis and Corrective Action
    ISO 10002 emphasizes the importance of identifying and addressing the root causes of complaints. By conducting root cause analysis and implementing corrective actions, organizations can prevent the recurrence of similar complaints and continuously improve their service quality.
  6. Customer Communication and Transparency
    Effective communication is key to managing complaints. Organizations should keep customers informed throughout the complaints process, providing updates on the status of their complaints and the actions taken to resolve them.
  7. Training and Competency of Staff
    Employees involved in complaints handling should be trained in customer service and conflict resolution. Ensuring staff are competent and capable of handling complaints sensitively and effectively is critical to the success of the process.
  8. Monitoring, Measurement, and Continuous Improvement
    ISO 10002 requires organizations to monitor and evaluate their complaints-handling process to identify trends, measure performance, and set improvement goals. Regular review meetings, audits, and performance indicators help ensure that the complaints process remains effective and aligned with customer needs.
  9. Documentation and Record Keeping
    An ISO 10002-compliant complaints-handling process must include proper documentation, such as records of received complaints, responses, and any actions taken. Documentation supports accountability, improves transparency, and provides data for analysis and improvement.

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Frequently Asked Questions

What is American Global Service (AGS)?

AGS, or American Global Service, is a leading provider of ISO certification services in Iraq. We specialize in supporting organizations across various sectors with ISO Certification, ISO Auditing, ISO Documentation, and ISO Training Services to ensure compliance with international standards and enhance operational excellence.

Why should we choose AGS for ISO certification in Iraq?

AGS brings extensive expertise in ISO standards, regulatory knowledge, and a client-focused approach. We are committed to helping organizations achieve certification efficiently while improving their operational standards and meeting international requirements.

How long does the ISO certification process take?

The timeline for certification depends on an organization’s readiness and the complexity of the standard. Generally, the process can take a few months, including preparation, documentation, training, and auditing.

What industries does AGS serve in Iraq?

AGS serves a broad range of industries in Iraq, including manufacturing, healthcare, food processing, oil and gas, information technology, and more. Our team is equipped to support organizations in meeting sector-specific ISO standards effectively.
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